Industries

Marketing for dental clinics

Be easy to find, easy to trust and easy to book, without breaking the dental code of ethics.

A bright, modern dental clinic (AI-generated illustration)

What gets in the way

1

Missed calls cost appointments

Calls during procedures go unanswered, and many patients book with the next clinic instead.

2

Clinics look alike on Maps

Similar ratings and thin profiles make it hard for patients to choose you.

3

Most dental marketing breaks the rules

Before-and-after photos, “best dentist” claims and discount offers aren’t allowed, so clinics need a better way to stand out.

How we help

Follows the dental code of ethics: no before-and-after photos, offers or “best” claims

Compliance first

Built around healthcare advertising rules in India and Australia

In India we follow the NMC Guidelines on Ethical Advertising and Public Communication (October 2026) and the dental code of ethics. In Australia we follow Ahpra’s advertising guidelines under section 133 of the National Law. Your registration and reputation come first.

We are a marketing agency, not a law firm. For specific cases, check with your legal adviser.

  • No testimonials, before-and-after photos or patient stories
  • No “best”, “No.1” or “top” claims, and no guaranteed outcomes
  • No discounts, offers or referral benefits
  • No requesting, buying or scripting reviews
  • AI-assisted content clearly labelled as AI
  • Doctor name, qualifications and registration number on posts
  • Flat monthly fees. Never paid per patient or per lead
  • Protected titles like “specialist” used only where registered
  • Patient data handled under India’s DPDP Act or Australia’s Privacy Act 1988

How it starts

See where your clinic stands today. Free.

1 working day

Your clinic audit on WhatsApp or email: rating, reviews and Maps profile vs. the three nearest clinics.

Week 1

A 30-minute strategy call and a 90-day plan with targets and budget.

Next 2–6 weeks

We build and launch: Concierge, campaigns, content and tracking. WhatsApp setup depends on Meta’s business verification.

Every month

One clear report: enquiries, bookings, cost, and what we change next.

Clinic audit · sampleSample Dental Clinic
62/100

Google rating4.1 vs 4.6 nearby

New reviews, last 90 days6 vs 31 nearby

Reviews replied to18%

Reviews mentioning unanswered calls or messages7 of 112

Top 3 fixes1. Reply faster to calls and messages patients say go unanswered2. Reply to reviews without revealing patient details3. Complete the Maps profile: photos, services, hours
Illustrative sample. Your audit uses public data about your clinic: Google rating, reviews and Maps listing.

Questions

Common questions

How can we stand out without before-and-after photos?

Through education, accurate information and fast responses. Patients choose clinics that explain clearly and answer quickly.

We’re a single-chair clinic. Is this for us?

Yes. Most of our dental work starts with a complete Google profile and faster replies to enquiries, which matter most for small practices.

Let’s find the gaps in your growth.

Send three details. Get your clinic audit on WhatsApp or email within 1 working day. No obligation.

Get a free clinic audit

Trouble with the security check? Message us on WhatsApp or email business@brandbuddys.com.

Chat on WhatsApp